Where’s All the Stuffed Crust?

“The biggest room in the world is the room for improvement.” -Helmut Schmidt

Stuck at home I’ve got plenty of time to ponder the great mysteries of the world:  What is the meaning of life?  What happens when we die? Are we alone in the universe? Why isn’t there more stuffed crust pizza?

Of course, there’s the original gangster Pizza Hut, several frozen pizza brands dabbling and small players Rocky Rococco’s giving it a whirl once a week with their “motherload” slice, but where is everybody else?  Surely stuffing crusts with cheese is a lucrative business decision and it’s delicious, so why isn’t everyone jumping in?

Oddly enough, the king of cheap, Little Caesars just joined the ranks of the upper-crust class, by making their “Extra-Most-Bestest” better.

They’ve had cheese rimmed crusts before, but they’ve never woven one through their greatest accomplishment yet the “Extra-Most-Bestest”.  The “Extra-Most-Bestest” is a hand-tossed pepperoni pizza with extra cheese and extra pepperoni (who could ask for more!).

And now within that hand-tossed handle is a yard of cheese, that’s right, they claim they’ve got three feet of their mozzarella and muenster blend packed in that crust. Just make sure you order an extra sauce cup, because between the “Crazy Bread” and dunking that cheese-filled crust you’ll need additional rations.

While stretching my mind around the stuffed crust quandary I did learn a valuable lesson from Little Caesars stuffed “Extra-Most Bestest”:

There’s always room for improvement.  Even in these trying times, there are opportunities for growth; the stuffed crust “Extra-Most-Bestest” goes to show that everything can be made better (with more cheese!).

So, why isn’t there more stuffed crust pizza?   Not cost effect?  An operational challenge?  Not the right marketing play?  Who knows.  But, I’m sure there are a lot of people sitting at home right now that would be happy to try them out.

What I’m eating:  Little Caesars Extra-Most-Bestest stuffed crust pepperoni

What I’m reading: Vedanta Treatise: The Eternities –Swami Parthasarathy

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